Jennie’s latest music video, Zen, is more than just a visual and auditory masterpiece—it is a journey through time, weaving together elements of Korea’s rich artistic heritage with deep Buddhist philosophy. From the exquisite traditional ornaments to the song’s profound lyrics, Zen serves as a reminder of the elegance and wisdom embedded in Korean culture.
Shilla and Joseon Dynasty Art in ‘Zen’
Throughout the music video, we see glimpses of decor and artifacts reminiscent of the Shilla (Silla) and Joseon dynasties. These historical periods were known for their sophisticated artistry, deeply influenced by Buddhist aesthetics and Confucian ideals.
Shilla Dynasty: The Golden Age of Buddhist Art
The Shilla Dynasty (57 BC – 935 AD) was a golden era of Buddhist art, producing some of Korea’s most iconic artifacts. In Zen, the ornate golden accessories and regal settings recall the grandeur of Shilla’s craftsmanship. The dynasty was known for its intricate gold crowns, characterized by delicate tree and antler motifs, symbolizing spiritual ascension.
Joseon Dynasty: Minimalism and Harmony
In contrast, the Joseon Dynasty (1392–1897) embraced a more minimalist aesthetic, in line with Neo-Confucian values. The moon jar, a signature of Joseon ceramics, embodies simplicity and balance. The rounded form and pure white surface symbolize enlightenment and inner peace—an essence that aligns perfectly with the themes in Zen. The presence of such historical elements in the music video bridges Korea’s artistic past with modern expression.
The Buddhist Philosophy Behind ‘Zen’
Beyond its visual appeal, Zen carries a strong Buddhist undercurrent. The lyrics reflect themes of mindfulness, impermanence, and self-discovery—core principles in Buddhist teachings. Phrases like ‘flow like the river’ and ‘let go of the past’ echo the concept of non-attachment, a fundamental idea in Zen Buddhism. The meditative choreography, reminiscent of traditional temple dances, further emphasizes a state of inner peace and transcendence.
ArtlierJib: Curating Korean Heritage
At ArtlierJib, we celebrate the beauty of Korean craftsmanship, from antique-inspired pottery to contemporary designs that honor tradition. Inspired by the aesthetics seen in Zen, we curate pieces that embody history, elegance, and the philosophy of balance. Whether it’s a moon jar reminiscent of Joseon-era simplicity or a gold-accented decorative piece reflecting Shilla’s splendor, our collection connects the past with the present.
Embracing Zen in Everyday Life
Jennie’s Zen is not just a music video—it’s a gateway to understanding the depth of Korean culture and its artistic legacy. By incorporating traditional craftsmanship into modern living spaces, we can cultivate a sense of peace and harmony. Explore ArtlierJib’s curated collection and bring the timeless beauty of Korea into your home.
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